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Job Description
We are seeking a highly skilled and motivated Digital Marketing Specialist to lead the
development, implementation, tracking, and optimization of our digital marketing campaigns
across various channels.
Responsibilities:
? Develop and manage all aspects of the company’s digital marketing campaigns.
? Design, build, and oversee our social media presence on platforms such as Facebook, Instagram, Twitter, LinkedIn, etc.
? Manage and maintain the organization's website, adhering to best practices.
? Implement and optimize paid search, PPC, and SEO campaigns.
? Optimize content for the website and various social media platforms.
? Work with diverse content formats including blogs, banners, brochures, marketing emails, and videos.
? Generate weekly and monthly marketing reports highlighting key metrics.
? Capable of effectively managing and leading a team.
Requirements:
? Solid knowledge of website analytics tools (e.g., Google Analytics).
? Proven experience in SEO, Google Ads, and Facebook Ads.
? Working knowledge of HTML, CSS, and JavaScript development and constraints.
? Strong analytical skills and a data-driven approach to decision-making.
? Stay up-to-date with the latest trends and best practices in online marketing.
? Excellent verbal, written, and presentation skills.
? Bachelor’s degree or equivalent.
? 4-5+ years of relevant experience.
? Additional skills in Social Media Optimization (SMO).
? Proficiency in developing and implementing digital marketing strategies
Skills
Marketing Strategy , Digital Analytics ,
Qualifications
- Graduates